Welcome to the Grow My Podcast Show
June 13, 2022

12. The 4 Steps To Getting Unlimited Traffic To Your Podcast

Getting serious about exploding your podcast listener baset? But feel like you’re throwing spaghetti on the wall? What you need is a step-by-step strategy to follow.

I’m revealing my 4 step strategy, The Traffic Pyramid, to show you exactly how to get a flood of new listeners.


I cut my teeth in entrepreneurship in one of the toughest industries: hospitality 

After a very rocky start for our dessert bar business - my husband and I were naive enough to think that if our product was good enough, people would just find us! - we managed to grow very rapidly after riding the Instagram wave with content of our delicious desserts and leveraging the audiences of food bloggers who were taking over the platform.  

This experience showed me the importance of 2 of the 4 tiers of the Traffic Pyramid - passive organic marketing and leveraging other people’s audiences.  

But with the changes in social media platforms also came the realization that I couldn’t just rely on these 2 tiers. 

So when I launched my coaching business, I read, learned and implemented every other marketing strategy out there which led me to create the rest of The Traffic Pyramid. And this is the very framework I used to grow my podcast and make over $200k in just my first year podcasting for my coaching business.

In this episode, you’ll learn the following:

  1. The exact sequence in which you should be doing your podcast marketing (and why it matters) 
  2. The 4-tiered Traffic Pyramid that will help you reach a new unlimited podcast audience 
  3. How to strategically activate the content you create on your social media and podcast website 

Related Grow My Podcast Show episodes you may enjoy:

The Only Thing You Need To Know About Social Media To Have It Grow Your Podcast

Episode Content: Uplevel Your Episode to Hook your Listener to the End and Keep Binge-Listening!

 

Resources mentioned in this episode 

💻 Try Capsho for free here

Capsho is an AI-powered podcast marketing copywriter that creates an episode title, description, show notes, social media captions, promotional email, LinkedIn article and YouTube description AND curates a selection of quotes from your episode. All in under 10 minutes with a simple upload of your episode audio file.

🎁 Get your Cheatsheet on The Traffic Pyramid here

🎁 Get a copy of Honey Trap Marketing here

💬 Send me a message here

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